Taxmann International Business By Neeta Tripathi 1st Edition Nov 25
Taxmann International Business By Neeta Tripathi 1st Edition Nov 25
The Present Publication is the Latest Edition based on the National Education Policy (NEP), authored by Prof. (Dr) Neeta Tripathi, with the following noteworthy features:
- [NEP-compliant, Outcome-Based Learning Design] Each chapter begins with Chapter Outcomes, enabling students to understand the purpose and expected learning competencies before engaging with content
- [Case-based Pedagogy for Practical Application]
- Opening Cases set the context of each chapter:
- Apple Production System (global production chains)
- Starbucks’ Entry into China (cross-cultural strategy)
- Comparative Advantage in India’s IT Industry (trade theories)
- Closing Cases ensures reflection and application:
- Tata Motors’ global transformation
- Kenya’s resilience strategy
- Dr Reddy’s Laboratories in global pharma markets
- These cases make conceptual learning situational, analytical, and industry-linked
- [Highly Structured Content with Visuals & Tables] Key concepts are clarified using figures, tables, and examples, as the preface emphasises the effort to present material ‘with tables, examples and figures conveniently placed to explain clarity’
- [Comprehensive Summaries for Revision] Every chapter concludes with a comprehensive summary that reorganises ideas concisely—ideal for exam revision and conceptual consolidation
- [Robust Practice Questions] Students are provided with:
- Review questions
- Multiple Choice Questions (MCQs)
- Short and long descriptive questions
- Practical/activity-based questions
- All designed to enhance retention and encourage analytical application
- [Deep Integration of Contemporary Global Issues] The book pays special attention to:
- Globalisation and its evolving impact
- Trade reforms and liberalisation
- WTO and international organisations
- Cross-border mergers & acquisitions
- Outsourcing and India’s competitive advantage
- Sustainable development within international business
The coverage of the book is as follows:
- Introduction to International Business
- This foundational unit provides a 360° understanding of globalisation, its drivers, forms, significance, and impact on global commerce. It explores:
- Differences between domestic and international business
- Internationalisation stages & orientations
- Comprehensive modes of entry (trade-based, contractual, investment-based)
- New world order, global shifts, and India’s changing global participation
- This unit is supported by a strong case study on Apple’s global supply chain, illustrating international production networks
- International Business Environment
- A deep dive into the macro-environmental forces that shape global business decisions:
- Political systems and regulatory stability
- Legal frameworks, international trade laws, and compliance
- Cultural dimensions using Hofstede’s 6D model
- Economic indicators, growth patterns, and global market behaviour
- The Starbucks in China Opening Case adds depth to the cross-cultural discussion, while the Kenya Resilience Closing Case demonstrates how nations navigate global disruptions
- International Trade and Balance of Payments
- One of the most academically substantial units, this section analyses:
- Classical theories (Absolute & Comparative Advantage)
- Modern theories (Heckscher-Ohlin, Product Life Cycle, Porter’s National Competitive Advantage)
- Instruments of trade control (tariffs, quotas, subsidies, dumping)
- Understanding the Balance of Payments (BOP)
- The unit includes a robust historical walkthrough of trade from Ancient Trade Routes, Mercantilism, Industrial Revolution, and globalisation phases (20th–21st century)
- Regional Economic Integration & International Economic Organisations
- A richly detailed exploration of:
- Forms of economic integration (FTA, CU, CU, Economic Union)
- Regional Blocs – EU, USMCA, SAARC, ASEAN
- Costs & benefits for member economies
- Deep coverage of global institutions:
- WTO – Functions, dispute resolution, trade negotiations
- IMF – Financial stability, currency supervision
- World Bank – Development financing
- This unit equips students with an institutional perspective critical for exams and global business understanding
- International Finance & Contemporary Issues
- The final unit integrates global finance mechanisms with modern challenges:
- Types & strategic implications of Foreign Direct Investment—Greenfield, M&A, strategic alliances
- Overview of exchange rate systems and currency dynamics
- India’s position in global outsourcing and service exports
- International business implications for sustainable development
- The unit reflects the author’s emphasis on global reforms, exchange management, and India’s role in the world economy
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